work      




Emotional
Design

Publication design for academic books; focusing on children aged between 10 - 13 years. This project opened questions concerning appropriate visual design that induced learning. The challenge was to find a good balance between engagement and distraction.

Key concepts:
–    Concious use of using rich illustrations rather than image material that brings interest through artistic awareness. 
–    Sans serif font for easier legibility. 
–    Space for taking notes and drawing to encourage hands-on enagement and learning through writing.
–    Use of QR codes to add another layer of knowledge via multi-media tools.




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