Emotional
Design
Publication design for academic books; focusing on children aged between 10 - 13 years. This project opened questions concerning appropriate visual design that induced learning. The challenge was to find a good balance between engagement and distraction.
Key concepts:
– Concious use of using rich illustrations rather than image material that brings interest through artistic awareness.
– Sans serif font for easier legibility.
– Space for taking notes and drawing to encourage hands-on enagement and learning through writing.
– Use of QR codes to add another layer of knowledge via multi-media tools.